We are excited to share with you the next chapter in IMS’ 39-year history. We announced yesterday, after 5-years in the making, Progressive® IMS Outdoors – a tour of immersive powersports events that connects your brand with riders and prospective riders of all ages that share a passion for riding 2 and 4-wheel vehicles or wish to learn. The events will offer a weekend full of interactive experiences to aid in buying decisions, exploration of new products and lifestyles, and hours of family-friendly fun.
These events will replace the long-standing series of indoor events that we have traditionally held November – February and will begin next Summer in 2021. The previously scheduled 2020-2021 indoor events have been canceled in light of concerns around COVID-19 and to pave the way for this new, exciting and groundbreaking series. We will announce the complete Tour Schedule and more details on December 4th. Until then, feel free to reach out to your Account Representative to get in on the “ground floor” of Progressive® IMS Outdoors.